PREMIÈRE VISION

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I always begin a season by visiting Première Vision – it is the most important global fashion tradeshow for the design industry and fashion professionals. All designers visit this tradeshow in search of inspiration, new fabrics, trims & accessories, leather and silhouettes for the new season. I always have an idea beforehand of what I am looking for but by the time the 3 day show is over, my initial idea has evolved into something else. We work 1 year in advance and it’s quite the challenge to design a collection that your customer doesn’t even know they want yet! They’re long days but they are so much fun and inspiring. 🙂

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